Culture is the soul of a nation, is the spirit link to maintain national unity. The corporate culture is not only the soul and the spiritual support of enterprise survival and development, but also the important foundation of enhances the core competitiveness and cohesion.
The company takes ‘honesty’ as its core; revitalize the national equipment industry as its mission; build the brand for Yi Ding as the main method for market competition; formed a set of culture system for enterprise development.
The company takes ‘honest and realistic, unity and improvement’ as its spirit and using honesty to build the enterprise and credibility to run it. Bring its business philosophy of ‘honesty opens up the market, quality builds up the brand’; focus on the gear industry, put efforts on building the core competitiveness of the enterprise; confirm the quality policy of ‘by using our intelligence and credibility to sculpture the projects which satisfy the customers’. Carrying out these ideas, stimulate the staff’s sense of mission and the responsibility for the company; enhance the team awareness of the spirit of contribution; give the company more cultural connotation and personal charisma; consolidate and improve the market competitiveness of Yi Ding.